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Topic: "Monsters, Inc. 3-D" Dec. 19, 2012< Next Oldest | Next Newest >
CarolKoster Offline
Carol Koster




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Posted: Dec. 15, 2012, 11:06 am Quote

The 3-D-ization of Pixar films and their re-release to theaters to reap more box office continues.  This past September 2012 it was "Finding Nemo 3-D", now it's "Monsters, Inc. 3-D" December 19, 2012.

"Monsters, Inc." had the unusual timing of having originally been released shortly after the 9/11/2001 terrorist attacks.  This time it's re-released in a year of random mass shootings, one recently at an Oregon shopping mall and a week after 20 children and 6-7 adults (including the shooter) at an elementary school in CT and one in Summer 2012 at a movie theater in Aurora CO, among others.

To the good and positive:  It's a beloved Pixar classic and taking over the reins from Disney animation's own successful "Wreck It Ralph" CGI animated film.  And it's a Disney-Pixar family film, even though a rerelease, right at Christmas when kids are about to be off school and parents off work for the holidays.  See it as originally intended: In theaters.  3-D technique freshens it up for new audiences, and it is a re-release as Walt always did re-releases to theaters.

Maybe iffy:  It's a re-release, and sometimes you've seen it already on home video.  Some people don't care about 3-D or the technique is not very good.  Cheaper to see it in 2-D !  And the timing (not Disney's fault) of coming after a major news event school shooting in which 20 young children ages kindergarten-4th grade were shot dead might be unnerving in light of the fictional corporate motto in the movie "We Scare Because We Care" (Premise is that scaring little kids and giving them nightmares such that they scream at night releases energy which gets captured and operates the metropolis' power plant to generate electricity in the Monsters Inc. fictional world.)  There's also competition in the marketplace for family films released in the holiday season, animated and live action.  Is a re-release wise this time of year?  The re-release of "Finding Nemo 3-D" last fall was financially underwhelming for Disney, when others in 3-D made more money.  To some, the 3-D gimmick is getting old, and it's expensive.  "The Hobbit" is newly released 12/14/2012 and is a major worldwide family film hit, although that is mainly for older boys and girls and "Monsters, Inc." can be for somewhat younger kids.  Competition with a major family blockbuster also playing in theaters since 5 days before "Monsters Inc" opens.

Anyway, if you want to take your kids out to the movie theater, it's been a blockbuster year for movies this year.  So watch those crowds and peek online before you head out the door, some showings of some movies get sold out early so plan ahead.

Enjoy!



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CarolKoster Offline
Carol Koster




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Joined: April 1992
Posted: Dec. 24, 2012, 7:39 am Quote

Here's a box office profits analysis from Box Office Mojo.com about "Monsters, Inc. 3-D" and alluding to "Finding Nemo 3-D" and "Beauty & The Beast 3-D" released earlier this year:

Quoting:

"Monsters, Inc. 3D was a bit of a disaster this weekend as well. The movie grossed just $5.04 million from 2,618 locations, which brings its five-day total to $6.53 million. That's less than half the debut of any of Disney's other 3D re-releases, and that five-day gross is less than what The Lion King 3D made in its opening day last year ($8.9 million).

It's a bit premature to declare that Disney's 3D re-releases are dead, but they are clearly on life support: families are catching on to the fact that it doesn't make sense to pay 3D ticket prices to see a movie that they can watch on DVD or Blu-ray in the comfort of their own home."

End of quoted material.

When Walt Disney himself re-released his classic animated films to movie theaters so new generations of children and families could enjoy them, that was in the days before home video or streaming video from online sources, YouTube, iTunes, or mobile computing devices that can store and playback movies such as computers, laptops, iPhones and iPads and other tablets and cable and satellite channels including several family-geared ones owned by Disney itself.

Doing re-releases and in reprocessed 3-D is kinda obviously a money grab.  There is also a glut of any kind of family movie product this time of year, and a very competitive environment.  

I'd suggest Disney have a movie marathon on some of their channels themed to something, like Turner Classic Movies does.  Thanks to TiVo or DVR people can find these if Disney is clever about key word usage in program listings.
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